Right now, I want you to make a choice...
Are you going to sit by with mediocre advertising results,
or are you going to invest a little bit of time to assure
every classified you write has the pulling power of a 350
horse power, money generating, engine?
The reality of ads is most people do NOT use them
effectively. And bottom line, an effective classified ad
is the workhorse of most businesses.
So, are you using these little wonders to your full
advantage?
Can you comfortably invest $100 in ads with the assurance
that you’ll pull in $1,200 or more?
If not, then there’s a world I’m about to open to you.
And the secrets you’re going to learn have the potential
to literally shatter your belief that you need to spend a
lot and place thousands of classifieds to turn any real
profits.
STEP ONE: GRAB THEM WITH YOUR HEADLINE!
Forget about cleverly designed sentences and trying to
wow readers with your selection and use of words.
Your headline has one job, to draw the reader in to the
rest of your advertisement.
Any headline you write should make the headline stand
out from the rest, stop the reader dead in their tracks,
and make them curious.
So, what makes people stop and want to learn more about
your offer?
It targets them directly, and then it proposes a
solution to a problem.
When writing your headline, you need to ask yourself
those questions. Do you have your target prospect in
mind while writing the headline, and will it make them
want to read more? And does it offer a solution to a
problem that’s nagging your target prospect?
Once can answer yes to both question, then you’re ready
to move on to step two.
http://www.bpcpublishing.com/classifiedsecrets.htm
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